mylab 2022 - Session TWO: Lecture

Samatha Horley

Understanding Genre by Samantha Horley

The lecture will be an exercise to understand why it is so important to identify the genre and subgenre of your film and how the genre will impact the positioning, distribution, marketing and audience for your film.

Sebastien Chesneau

International Sales by Sebastien Chesneau

Up close and personal with international sales agent, Sebastien Chesneau of CERCAMON moderated by producer Coreen Jiminez. The session will explore the role of the sales agent, on how to find the right sales agent for your film, the terms and condition of the sales agency agreement, and how to work with a sales agent to get the best for your film at film festivals and markets.

Roshanak Behesht Nedjad

European Film Financing by Roshanak Behesht Nedjad

This lecture will delve into financing non-European films with European financing sources and will cover topics such as understanding coproduction, financing sources available, the art of managing information and documentation and best practices and examples.

Raymond Phathanavirangoon

Applying to international labs and project markets for your film can be quite a challenge, especially for young filmmakers from Southeast Asia without prior international experience. Worse, they require so much paperwork! In this talk, producer Raymond Phathanavirangoon who previously was Executive Director at SEAFIC, shall give an overview of the major labs and project markets around the world, and help go through each of the standard requirements for international submission to explain how to make them more effective.

Navigating Labs & Project Markets by Raymond Phathanavirangoon

Seri Park

Busan Insider by Seri Park

Getting to know the Busan International Film Festival (BIFF), Asian Contents and Film Market (ACFM), The Asian Cinema Fund (ACF), the Asian Project Market (APM), Platform Busan and more from a real Busan insider.